Dr Philippe Masset
10 Hospitality Trends for 2024: Crafting Tomorrow’s Experiences Today!
EHL Insights | January 12, 2024
As a testament to its resilience, agility and innovative spirit, this article reflects today’s increasingly dynamic hospitality industry in terms of its long, medium and short-term evolution. Best-selling author, Will Guidara, claims “We are entering into a hospitality economy” – suggesting that what underpins the essence of hospitality, (service excellence, human interaction, personalization and the co-creation of memorable experiences), is actually what many sectors of industry are desperately in need of today. As we charge at break neck speed towards an ever-more digitalized society, the hospitality industry stands out as the succ...
2022 Top Hospitality Industry Trends
EHL Insights | December 7, 2021
What are the latest trends in the hospitality industry? It goes without saying that the pandemic and ensuing economic downturn greater than the 2008 recession and chaos caused by fluctuation in demand have had a significant impact on hospitality throughout 2020 and 2021 - no doubt with lingering effects. Some innovative responses to this extraordinary situation like attempting to entice patrons back into food and beverage outlets and assure holidaygoers that it is indeed safe to enjoy a hotel stay, have accelerated existing hospitality industry trends and triggered lasting change. Meanwhile, there has been a shift in society, partly ...
