eastern crown hotels group
Marriott Signs Franchise Contracts with Chinese Partners for Seven New Hotels Across China
Eastern Crown Hotels Group | September 13, 2016
Marriott International, Inc. (NASDAQ: MAR) announced today the signing of franchise contracts for five new Fairfield by Marriott hotels together with management contracts for a Courtyard hotel and a Marriott Hotel in China. The signing demonstrates Marriott's commitment in expanding and deepening its collaboration with Chinese hotel partners. The five franchised Fairfield by Marriott Hotels will all be managed by Eastern Crown Hotels Group as part of the Development Agreement it reached with Marriott International in early 2016. The new properties are the Fairfield by Marriott, Chongqing Riverside, with 119 rooms; Fairfield by Marriott,...
Marriott International and Eastern Crown Partner to Launch “Fairfield by Marriott” Across China
Fairfield | February 17, 2016
HONG KONG, Feb. 17, 2016 -- Marriott International, Inc. (NASDAQ: MAR) and Eastern Crown Hotels Group, one of China's fastest growing lodging groups, today, signed an exclusive development agreement to bring the "FairfieldSM by Marriott®" brand to mainland China. The agreement targets having 140 hotels signed in five years, of which 100 are expected to be opened by 2021. The introduction of the Fairfield brand is a significant milestone in Marriott International's expansion into the midscale hotel segment in China, and is part of the company's strategic plan to expand rapidly across a broad spectrum of price ti...