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Hospitality Professionals Balance Robots and Human Touch for Post-COVID-19 Era
December 11, 2020
December 11, 2020 - “We’re at the cutting edge of technology that, as kids, we laughed about and that is now becoming our reality,” said David Sherwyn, John and Melissa Ceriale Professor of Hospitality Human Resources and a professor of law, when he led a panel of experts in a discussion about automation and customer service in October. The webinar, Robots in the Hospitality Industry: Adopting new technologies while maintaining the human touch, was hosted by eCornell and the Cornell Center for Innovative Hospitality Labor and Employment Relations (CIHLER) in the School of Hotel Administration. Sherwyn is the academic director of C...
A Curriculum for Commercial Leaders / Kelly McGuire
KELLY MCGUIRE | April 13, 2020
Keep those big brains active and (relatively) stress free during COVID-19 with this reading program created specifically for revenue management, sales and marketing professionals By Kelly McGuire In these unprecedented times, extremely talented hospitality professionals are finding themselves with some spare time, whether impacted by furloughs or layoffs, or even just reduction in business volumes. Many are obsessively consuming COVID-19 content. It’s the only thing anyone can talk about (for good reason). While it’s important to track the current pandemic and its implications, frankly, I’m starting to bel...
HeBS Digital and eCornell To Host a Webinar on Dynamic Content Personalization
HeBS Digital | February 24, 2015
Hoteliers' Powerful New Tool to Maximize Website Revenue and Conversions NEW YORK, NY February 24, 2015 - HeBS Digital, the leading hotel digital technology, full-service digital marketing and website revenue optimization consulting firm today announces it will host a webinar with eCornell on Dynamic Content Personalization. Attendees will learn how successful hotels and resorts use dynamic content personalization to maximize website conversions and revenues by as much as 40% by personalizing promotions, visuals and marketing copy to user's geo location, demographics and purchase intent. Dynamic Content Personalization allows hotel mark...
