electronic direct marketing
RMS Bringing Email Marketing Manager to ‘The Hospitality Cloud’
October 27, 2016
Hotel marketers can now create, send and track email campaigns and store them in the cloud [SAN DIEGO, CALIF.— October 27, 2016] — Next month, RMS Hospitality Solutions will unveil an Electronic Direct Marketing (EDM) tool that enables hoteliers to create, send and track custom marketing campaigns. The new Email Marketing Manager will be a premium module that resides within RMS – The Hospitality Cloud. With this feature, hoteliers can view past campaigns and create new blasts as needed. RMS – The Hospitality Cloud is a one-stop-shop in the cloud for all property systems. The platform is comprised of a group of we...