events insights
Knowland Expands Further in the Middle East, Opens Riyadh Market
KNOWLAND | December 20, 2023
Rapid growth and competition in the Middle East hospitality sector require robust data tools to increase productivity and better understand buyer behavior ARLINGTON, Va. — Dec. 20, 2023 — Today, Knowland, the world’s leading provider of data-as-a-service insights on meetings and events for hospitality, announced its expansion in the Middle East with data collection in Riyadh, Saudi Arabia, to accommodate the growing demand and fierce competition facing new hoteliers in the market. Regional meetings and events growth continues in the triple digits, with a 167 percent increase over the same period last year. Not new to the market, K...