Fernando Vives
Channel Management: Unlocking the Full Potential in Distribution Strategy
HFTP | July 22, 2024
By Fernando Vives, Hospitality Labs Ambassador & Chief Commercial Officer at NH Group In today’s competitive hospitality market, the way you manage your distribution channels can make all the difference. Let’s explore the importance of a well-optimized distribution strategy and how it can transform the hotel’s performance. The Importance of a Well-Optimized Distribution Strategy A robust distribution strategy is crucial for reaching a wider audience and maximizing any hotel’s revenue potential. By effectively managing distribution channels, we can ensure that our rooms are visible to the right customers at the right tim...