Why Should Hotels Use Flexible Rates to Increase Bookings

Cendyn | June 7, 2023

Stand out to travelers on Expedia Group sites with refundable rates Flexibility is a major priority for travelers today. In a recent Expedia Group traveler survey, more than a third of respondents said they filter for refundable cancellation policies when searching for accommodations on a travel booking website. This means if you don’t offer a refundable rate, you will disappear from a third of traveler searches on Expedia Group sites. Why list on Expedia if that’s the case? By leveraging sites like Expedia, hoteliers ensure they have a good channel mix, allowing them to expand the reach of their offering by tapping into more than 60 m...