Fixing Las Vegas’ Millennial Problem

Tucker Johnson | January 14, 2019

By Tucker Johnson Last month I was an invited instructor for the Casino Resort Management course within the University of Houston's Conrad N. Hilton College of Hotel and Restaurant Management. This was one of many experiential courses offered by the college and gave me the opportunity to visit Las Vegas for five days, getting a behind-the-scenes look at high-roller suites, gaming floors, and high-tech security systems. While each casino resort had a different feel, and our hosts gave different insights, one problem was mentioned consistently across the properties: Millennials were not gaming at high levels and, although the casinos were...