Rank Higher Every Day with a Smart SEO Strategy

Gaurav Varma | February 20, 2017

By Gaurav Varma, Product Marketing Manager SEO strategy can be easily divided into long-term actions and short-term engagements. In the long-term, it's important to have a strong website platform optimized for search, a clear link building strategy, writing keyword-rich meta tags and enhanced content for your website to name a few. What is often missed is that brands need to constantly work on their SEO strategy throughout the year to promote their business or drive engagement or to stay on top of the updates released by search engines (Google, Bing, Yahoo). Often these strategies are considered reactive approaches but they are as c...