global digital traveler research
Travelport Global Survey Highlights Different Digital Traveler Habits
Travelport | November 8, 2017
- 81% use online reviews when researching their journey - 43% want to switch off when away, but 60% lost without a smartphone - 16 app categories are typically used on a trip - India tops global rankings of digital travelers LANGLEY, U.K., Nov. 8, 2017 -- Travelport (NYSE: TVPT), the leading Travel Commerce Platform, published today the results of a Global Traveler Survey of 11,000 people worldwide that highlights the use of digital tools when planning, booking and experiencing a journey. The main findings from the global report are: When planning a trip: 81% use peer to peer reviews when researching a trip 47% use voice search, us...