PolyU School of Hotel and Tourism Management Partners With World Travel and Tourism Council To Define the Future of Global Retail Tourism

PolyU’s School of Hotel and Tourism Management | September 27, 2023

The School of Hotel and Tourism Management (SHTM) at The Hong Kong Polytechnic University has joined hands with the World Travel and Tourism Council (WTTC) to support the sustainable development of global tourism. Undertaken collaboratively by teams from the SHTM’s Hospitality and Tourism Research Centre and the Council, the WTTC–SHTM Global Retail Tourism project offers critical data-driven insights into the key trends, challenges and opportunities shaping retail tourism in the post-pandemic era. Although travellers collectively spend billions of dollars every year on shopping, to date there has been a lack of an accurate estimate ...