Top 5 Things You Need to Know Now in Hotel Digital Marketing: March Edition

HEBS Digital | March 20, 2018

By Margaret Mastrogiacomo, VP Strategy By now, your digital marketing strategy should be in full swing. This month, Google My Business listings are getting an upgrade with the ability to add a property description, Facebook announced a new ad targeting option called Trip Consideration that allows hotel brands to reach potential guests in the early stages of travel planning and reaching people with online display ads based on their TV consumption (yes, Netflix included) is all the rage. From SEO to design, read on for the latest trends in hotel digital marketing. 1. SEO: Google is adding business descriptions to Google My Business. It a...