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Greg Johnson

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Greg Johnson

Greg Johnson

What a Sparkplug Teaches About Hotel Operations During a Crisis

Greg Johnson | April 2, 2020

By Greg Johnson We are seeing occupancies declining, groups canceling and jobs being lost. It is easy for hoteliers to get caught up in the vortex of panic and depression. Up until now, many sales leaders have assumed the role of the hotel sparkplug, filled with energy and optimism to cast an uplifting aura throughout the back of the house. It is critical that we all continue this message of confidence and hope. Aside from the metaphorical meaning of the term ‘sparkplug’, let me first digress with a short story about some engine troubles I was recently having which nonetheless provides a powerful lesson for those in hospitality. Ann...

Now Is the Worst Time for Hoteliers to Stop Selling

Greg Johnson | March 24, 2020

By Greg Johnson We are all dealing with a crisis that is unprecedented, causing us to rethink the way we tackle our everyday jobs and how people are traveling. This is causing our hotels to run with a skeleton crew, all sharing in the responsibilities of the various tasks needing to be done. Hotel sales leaders have, in general, been protected from jumping into the daily operations of the hotel so that they can devote most of their energies towards keeping the future funnel of business coming into the hotel. That is not our current reality, though. With our past designated job descriptions being discarded in an effort to continue to ...

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