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group revenue

St. Louis Leads in Growth for Meetings Madness in March, According to Knowland Data

KNOWLAND | April 4, 2024

An early Easter and the accompanying spring breaks bring a decrease of 8.1 percent in March meetings ARLINGTON, Va. — April 4, 2024 — Knowland, the world’s leading provider of data-as-a-service insights on meetings and events for hospitality, reported that the St. Louis, Mo.-Ill. market led the top 25 markets in March for meetings and events growth with 24.3 percent year-over-year growth. Las Vegas came in second with 20.9 percent growth. National Association and Education groups led in four of the five top markets. This data is sourced from Knowland’s sales intelligence platform and designed to help hoteliers protect and grow th...

Are You Leaving Money on the Table? Turning Casino Resorts Into Go-To Venues for Profitable Groups and Events

Mike Pavicich | March 28, 2024

By Mike Pavicich Technology becomes the key to maximizing your venue’s revenue potential by getting more out of every square foot of floor space Historically, Las Vegas was a gaming-centric market, with 61% of revenues coming from the casino category in 1990. Although gaming continues to serve as an economic engine in Las Vegas, according to CDC Gaming, food, beverage, and other departments accounted for a record 73.4% of total revenue, up from a combined 69.6% year over year. This trend is not limited to Las Vegas; it is being observed in casino markets worldwide. A shift in consumer preferences drives this trend, with guests look...

Smart Strategies, Big Wins: Transforming Group Sales With Data Insights

Mike Pavicich | January 9, 2024

By Mike Pavicich Data analytics can play a crucial role in identifying potential group sales opportunities for hotels. By analyzing large volumes of data, such as customer preferences, booking patterns, competitors, and market trends, hotels can gain valuable insights into the demand for group bookings.  In fact, hotels that use data analytics strategies have seen a 20% increase in group sales and reduced their group sales acquisition costs by 25%. Platforms like SalesAndCatering.com’s STS Cloud, with robust reporting and business intelligence capabilities, are transforming not just the way hotels interpret group sales performance bu...

Knowland Showcases Business Milestones and Latest Innovations for Enabling Revenue Growth in Hospitality

KNOWLAND | December 13, 2023

Thousands of customers use the Knowland Platform to conduct more than 2.3 million account-based selling interactions per year ARLINGTON, Va. — Dec. 13, 2023 —Knowland, the world’s leading provider of data-as-a-service insights on meetings and events for hospitality, showcased its dedication to helping customers increase revenue, expand market share, and adapt to shifting dynamics through innovative enhancements in services and data optimization in 2023. As the company heads into its 20th year, Knowland’s holistic account-based selling platform helps customers go beyond meetings and events sales. Using data intelligence to sell ac...

Are Group Sales at Your Hotel Slipping Through the Cracks? Here’s Why.

Shift Digital | August 9, 2023

The right information and extra support can help your hotel avoid missing out on group sales revenue. There’s no question—when it comes to returning to “normal,” group business and sales have been the most challenging for many hotels. Continued skepticism around when conferences and events will return to pre-pandemic levels, coupled with an influx of unqualified leads and skeletal sales teams, have resulted in hotels missing out on lucrative group business—simply because they couldn’t manage the incoming inquiries. So, as in-person conferences and events (and their revenue) finally resurface, what can hotels hamstrung by li...

Why Hotel Revenue Managers Know Not to Soley Rely On Gut Instinct When It Comes to Group Revenue Management

David Millili | May 4, 2023

By David Millilii, CEO of LodgIQ Amadeus reports that group and business travel segments are steadily recovering, with 4.3 million group room nights booked for H1 2023. The global business travel segment is expected to recover fully by 2024. According to the Global Business Travel Association (GBTA), group travel demand will likely increase in 2023, and the average spend per attendee for group events will increase in 2023. Group business means big business for hotels, accounting for a significant portion of hotel revenue. Some estimates suggest it can make up as much as 30-50% of a hotel's total revenue. This underscores the importance ...

Groups360 and Choice Hotels International Announce Direct Booking Solution for Group Room Blocks

Groups360 | April 27, 2023

Choice Hotels properties worldwide will offer online instant booking for group guest rooms through GroupSync Marketplace Groups360 and Choice Hotels International announces today the rollout of GroupSync™ Instant Booking across Choice’s global portfolio in 2023. Soon meeting and event organizers can shop and book online group guest rooms at Choice Hotel properties within GroupSync Marketplace. GroupSync’s direct integration with Choice Hotels will offer real-time best available group rates and inventory to thousands of Choice properties. Planners of small or simple meetings can book these events in real-time, with guaranteed rates a...

Maestro PMS Adds Tripleseat to Its Roster of 800+ Partner Integrations, Gives Clients New Option to Seamlessly Manage Group Bookings & Events

Maestro | April 4, 2023

Hotels, resorts, and conference centers can now push/pull room availability, rates, and pick-up revenue from the popular Tripleseat sales-and-catering platform into the leading Maestro property-management system, ensuring clean data in real time and better guest room control MARKHAM, ONTARIO, April 4, 2023 — The meetings and events industry is experiencing an unprecedented recovery, and all signs point to a busy 2023, according to the American Express 2023 Global Meetings and Events Forecast. To ensure frictionless execution of group bookings from reservations to checkout, Maestro PMS has formed an integration partnership with web-based ...

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