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10 Hotel Trends to Watch in 2024

Pedro Colaco | December 15, 2023

By Pedro Colaco In the aftermath of a robust resurgence in the travel industry throughout 2023, hotels are gearing up for a transformative 2024, marked by shifting consumer preferences and the rise of cutting-edge technologies to help hotels address increasingly complex consumer and operational demands. This article explores the top 10 trends poised to redefine hotels and the wider travel and hospitality landscape in the coming year. 10 Hotel Trends to Watch in 2024 As we gear up for the new year, we foresee that a number of trends that arose in 2023 will continue to be critical for hotels in 2024. Hotels will continue to prioritize sus...

ChatGPT: How Conversational Bots Will Be the New OTAs

Sérgio Serra | February 16, 2023

By Sérgio Serra In late November 2022, OpenAI unveiled ChatGPT to the world, calling it a trained model that interacts in a conversational way. I’m sorry if the title of this article misleads you, but heads up, this is not an article about ChatGPT. It’s an article about how conversational bots based on Large Language Models (LLMs) can shape the future of the hospitality industry. Unlike many other technologies, this is a breakthrough that virtually everybody can understand and see many uses, a key one being online search. It’s simpler to pose a question and get a straight answer, rather than browse through different websites look...

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