harris poll
Choice Releases First “Choice Privileges State of the American Traveler Survey” in Partnership With Harris Poll
Choice Hotels® | July 27, 2023
Survey finds consumers are prioritizing experiences and exploring the U.S. and want to spend less than $200/night on lodging ROCKVILLE, Md., July 27, 2023 -- Today, Choice Hotels International, Inc. (NYSE: CHH), released its first Choice Privileges State of the American Traveler Survey, a poll of more than 2,000 U.S. adults that sheds new light on Americans' travel plans and priorities this summer and beyond. This survey, conducted in partnership with Harris Poll, comes as nine new brands with nearly 600 hotels, including Radisson Blu, Radisson and Country Inn & Suites, are now available to be booked on ChoiceHotels.com. Earlier this...
Harris Poll: 77% of Americans Planning Summer Travel
May 14, 2021
WASHINGTON — May 14, 2021 — More than three-quarters of Americans (77%) plan to take a trip this summer, according to the results of a Harris Poll survey requested by the Let’s Go There coalition of 75 travel companies and organizations. The strong number represents a stark one-year turnaround: a similar Harris Poll conducted in June 2020 found that just 29% of Americans planned summer leisure travel amid the grip of the COVID pandemic. The latest poll’s sample reflects the sentiments of all Americans. The poll also found: Two-thirds of Americans have a summer trip either already planned out (36%) or booked (30%). Of ...
Harris Poll Names Travel Brands of The Year with Hotels Showing Stronger Brand Equity than Airline, Cruise and Online Travel Services
The Harris Poll | August 4, 2016
W Hotels, Hilton Hotels, Homewood Suites, Microtel Inn and Hampton Inn Take Top Hotel Spots Southwest Airlines Named Value Airline Brand of the Year for Sixth Consecutive Year; Delta Airlines Captures Full Service Airline Brand of the Year Honors for Second Consecutive Year Disney Cruise Line and Expedia.com Reclaim Top Honors NEW YORK – Most hotel brands demonstrate stronger brand equity than airline, cruise and online travel service brands, according to The Harris Poll 2016 EquiTrend Study. The 28th annual study awards the strongest brands in nearly 100 categories across the media, travel, financial, automotive, entertainment, r...
Nearly Half of U.S. Adults Perk Up Their Travel with Airline, Hotel, or Travel Card Rewards Program
June 24, 2015
Millennials are least likely to be travel rewards program members despite being most likely to believe such programs are useful NEW YORK, June 24, 2015 -- Rewards programs are everywhere nowadays; from the grocery store to the pet store and everything in between, anyone can sign up to receive perks offered by various vendors to members only. When it comes to travel rewards, there are a few main types: programs for airlines and for hotels, along with credit and payment cards that offer travel reward perks. But just what do Americans think about all of these options? Nearly half (48%) of Americans have membership in at least one of these...
