Handling Online Hotel Reviews in COVID-19

Susan Barry | August 10, 2020

By Susan Barry “Safety precautions and staff wearing PPE made me feel like everyone there had leprosy.” “They didn’t have valet parking, supposedly because of COVID. I don’t recommend you stay there.” “Hotel went overboard on COVID preparedness. Pool is closed for no apparent reason.” These are some of the more extreme examples of online reviews that have been written about hotels since the COVID-19 pandemic began.  Even if your hotel hasn’t been put on blast for following local mandates, you have probably noticed an uptick in negative reviews and complaints. Pandemic-Specific Online Hotel Review Dynamics at Pl...