holiday bookings
Quick Wins to Increase Holiday Bookings on Your Hotel Website
Luke Markesky | November 1, 2023
By Luke Markesky While holiday sales have surged in popularity over the past decade, most hotels still need to set up separate campaigns for selling rooms, event tickets, and other ancillary spend throughout the holiday season. Of course, from discounted rates to special inclusions, there are many ways that hoteliers can tempt potential guests and encourage them to book a stay. That said, there are extra steps hoteliers can take to maximize holiday bookings and make sure their marketing efforts hit the right notes. Keep reading to learn about our most effective quick wins to make the most of your holiday campaigns. 1. Generate buzz Th...
Fifty Percent of Holiday Travelers Wait for Last Minute Deals Before Booking
ADARA | October 21, 2015
Research from ADARA Indicates Travel Planning Has Yet to Reach its Annual Peak MOUNTAIN VIEW, Calif. – October 21, 2015 – New research from ADARA, the leader in leveraging global travel data to drive future business performance, reveals that there is still time for marketers to influence holiday travelers who are in the planning and pre-purchase modes. The Holiday 2015 Travel Prediction report shows that in 2014, only half of all holiday flights were booked by November 17, and half of all holiday hotel stays were booked after December 14. Based on its relationships with more than 90 global travel brands, ADARA's transactiona...
