holiday travel
Travelers Choose Driving over Flying this Holiday Season, Opting for Reliable Methods of Travel and Familiar Destinations
Studio 6 | October 28, 2024
DALLAS, Oct. 28, 2024-- Americans are trading in their sleigh rides for car rides this holiday season, as they seek comfort in familiar, flexible, and budget-friendly travel options more than ever before. New data from Motel 6 and Studio 6 reveals that over half of those traveling to celebrate winter holidays this year will hit the road to their destination (51%) rather than take to the sky (13%). The study, which surveyed 2,000 Americans who plan to celebrate winter holidays this upcoming season, found an increase in road travelers from last year (+2% OnePoll 2023), a choice driven by the proximity of their destination (46%) and the desir...
Travelers Are Spending Big This Holiday Season–With Higher Expectations Than Ever
Sojern | October 15, 2024
SAN FRANCISCO – 15 October 2024 – Sojern, the leading digital marketing platform built for travel, today shares its latest travel data ahead of the holiday season and beyond. Travelers are eager to hit the road or skies, but economic concerns and inflation are widening the wealth gap. Compared to 2023, more consumers are opting for road trips over air travel, if they’re traveling at all. Sojern data shows upscale and luxury hotel prices have risen by 1.7% and 1.4%, while economy lodging remains steady, reflecting growing demand for higher-end accommodations. “Unlike the pandemic where travelers chose less crowded destinations, thos...
Nearly 71 Million People Expected To Travel Over July 4th Week
AAA | June 20, 2024
WASHINGTON, DC (June 20, 2024) – AAA projects 70.9 million travelers will head 50 miles or more from home over the Independence Day holiday travel period*. For the first time, AAA looked at the entire July 4th week, plus the Saturday before and the Sunday after the holiday. This year’s projected number of travelers for that time period is a 5% increase compared to 2023 and an 8% increase over 2019. “With summer vacations in full swing and the flexibility of remote work, more Americans are taking extended trips around Independence Day,” said Paula Twidale, Senior Vice President of AAA Travel. “We anticipate this July 4th week wi...
Nearly 44 Million Travelers Leaving Town for Unofficial Start of Summer
AAA | May 13, 2024
WASHINGTON, DC (May 13, 2024) – AAA projects 43.8 million travelers will head 50 miles or more from home over the Memorial Day holiday travel period*. This year’s total number of travelers is a 4% increase over last year and comes close to matching 2005’s record of 44 million Memorial Day travelers. “We haven’t seen Memorial Day weekend travel numbers like these in almost 20 years,” said Paula Twidale, Senior Vice President of AAA Travel. “We’re projecting an additional one million travelers this holiday weekend compared to 2019, which not only means we’re exceeding pre-pandemic levels but also signals a very busy summe...
115 Million Americans Expected to Travel Over Christmas, New Year’s
AAA | December 13, 2023
Second highest year-end holiday travel forecast since AAA began tracking in 2000 WASHINGTON, DC (December 13, 2023) – AAA projects 115.2 million travelers will head 50 miles or more from home over the 10-day year-end holiday travel period*. This year’s total number of domestic travelers is a 2.2% increase over last year and the second highest year-end travel forecast since 2000, when AAA began tracking holiday travel. 2019 remains the busiest Christmas and New Year’s travel period on record with 119 million travelers. “This year-end holiday forecast, with an additional 2.5 million travelers compared to last year, mirrors what AA...
Americans Are Choosing Sunny Beaches and City Lights for This Year’s Holiday Celebrations
Allianz Partners | December 13, 2023
Allianz Partners Reveals Top 10 Holiday Destinations, Welcoming Las Vegas to its Top Three RICHMOND, Va., Dec. 13, 2023 -- Allianz Partners USA has announced its annual Top 10 Holiday Destinations survey, which found Americans are planning holiday trips to New York City and Cancun, Mexico, as their top domestic and international locations. After reviewing over three million itineraries* for roundtrip flights departing from U.S. airports beginning Saturday, December 16 and returning by Friday, December 29, the travel insurance and assistance company found that 79% of the itineraries reviewed are for domestic travel and 21% are fo...
IHG Hotels & Resorts Survey Finds Many Holiday Travelers Are Seeking a Vacation, Post-Vacation
IHG | December 13, 2023
Holiday travelers are looking to relax and unwind – napping in a comfy bed, soaking in a hot tub, or booking a day spa – and more than half (55%) are finding sanctuary in hotels. With the holiday season in full swing, the joy of reuniting with loved ones brings a lot of excitement and anticipation, but according to a new holiday travel survey by IHG Hotels & Resorts, it might also come with an unexpected need for additional rest. The poll of 2,000 U.S. holiday travelers, conducted by IHG in collaboration with OnePoll, showed that 71% of travelers said they’d need a separate vacation after spending time with their family - to u...
SURVEY: Surprising Trends Among the Youngest Travelers as 47% of Americans Turn Toward Travel Agents to Book Their Holiday Travel
IBS SOFTWARE | December 12, 2023
ATLANTA, Dec. 12, 2023 -- As we head into the 2023 holiday season, U.S. travelers are making the most of their vacation planning despite inflationary pressures and rising debt rates. In a recent survey commissioned by IBS Software, a global leader of SaaS solutions to the travel industry, a record 47% of respondents are utilizing in-person or online travel agents (OTAs) to book their holiday trips due to convenience. Perhaps surprisingly is the younger generation's preference for traditional travel agents (38% of Millennials and Gen Z) given the group's well-documented preference for digital behaviors over analog. This is in stark contrast ...