hospitality technology public relations
Three Ways to Shorten Your B2B Company’s Sales Cycle
JLNPR Inc. | October 19, 2015
By Jennifer Nagy, President of JLNPR Inc. Every company's ultimate goal is financial success (a.k.a. profitability) but many find it difficult to maintain, especially when their business model is based on one-off purchases. Another difficulty in consistently achieving financial profitability is the length of a company's sales cycle. If a company has an average sales cycle that lasts months or even years, it can create long earning gaps in between clients. As such, a company with a shorter sales cycle is more likely to achieve financial success and be able to maintain it consistently over the long-term. So how can a B2B business shorten ...
What Technology Do Hoteliers Buy?
Softscribe Inc. | July 30, 2015
Solutions that Boost the Guest Experience, Revenue and Profits, Softscribe Inc. Reports Atlanta – July 30, 2015 – Softscribe Inc., an award winning Atlanta-based technology public relations firm, will attend the 7th annual Hotel Data Conference, August 4 to 6, at the new Omni Nashville Hotel. A group of Softscribe Inc.'s best-in-class technology company clients will exhibit. "For technology suppliers that sell to the hospitality industry, the summer is bookended by two conferences: HITEC and the Hotel Data Conference," said Julie Keyser-Squires, CEO of Softscribe Inc. "HITEC is in the rearview mirror, but the Hotel Data Conferenc...
