hot report
Independents and Brands Increase Direct Bookings Using Predictive Analytics
nSight | November 5, 2015
nSight's HOT Report gives insight to a hotel's best potential guests as consumers shop online, pinpointing digital targets and reducing channel commission fees NASHVILLE, TN (November 5, 2015) nSight, the leader in online consumer shopping intelligence for hotels and destinations, today announced that hundreds of independent and brand hotels are now embracing nSight's forward-looking data to improve marketing and revenue decisions that increase direct bookings and optimize profitability. Driven to reduce dependence on OTAs, hoteliers are adopting nSight's Hotel Online Traffic Report, or HOT Report, that compares how consumers look and b...
Hotel Industry First: nSight Benchmark Report Compares Hotel Website Traffic to Third Parties
nSight | July 29, 2015
Easy integration to Google Analytics powers report featuring consumer shopping data NASHVILLE, TN – July 29, 2015 –nSight, the leader in online consumer shopping intelligence for hotels and destinations, today announced its new Hotel Online Traffic Report. An industry first, the "HOT Report" benchmarks what consumers look like who are shopping a hotel website against consumers who are shopping that same hotel across thousands of third-party travel sites. This helps hotels identify consumers to target with marketing in order to drive more traffic and bookings to their own sites. The HOT Report is a revolutionary next step for hotel m...
