hotel association of india
India Update: Societal Change Provides Hoteliers With Plenty of Optimism and Opportunity
STR | October 10, 2022
The world regions that have experienced the most significant hotel performance recovery to date are now faced with similar challenges. Most of those challenges stem from economic uncertainty. In India, there are certainly challenges, but there are also unique factors driving optimism and opportunity. Specifically, overall societal change is presenting India’s travel and tourism industry with temptations not seen for some time. Can government stability be key to long-term growth? Government alignment with the travel industry is never straightforward, but the imminent release of an official, updated tourism policy will focus o...