hotel concept
stayAPT Suites & Powerhouse Hotels Forge Partnership to Expand Presence With 30 New Locations
stayAPT Suites | April 23, 2024
Six Locations to Break Ground in 2024 MATTHEWS, N.C., April 23, 2024 -- stayAPT Suites, the innovative apartment-style hotel brand, is pleased to announce a significant expansion initiative in partnership with Powerhouse Hotels, a joint venture between JCap Realty Group and Cullinan Holdings. This collaboration involves signing a multi-unit development agreement, adding 30 new locations to stayAPT Suites' portfolio, and expanding the brand footprint to 25 states over the next five years, with six locations that will break ground in 2024. The strategic alliance between stayAPT Suites and Powerhouse Hotels underscores confidence in the b...
The 7 Components of Designing a Hotel Concept
Youri Sawerschel | November 1, 2022
By Youri Sawerschel The seven components of hotel concept design The Story The People The Space The Identity The Services The Content The Channels Starting from the central story, components are interconnected and work side by side to build a unique, coherent whole. The hotel concept story The Story defines the role of a hotel as well as its aspirations. In other words, your story should convey why guests should stay at your property, beyond just getting a room and breakfast. Having a good story presents a number of clear advantages: A story lasts virtually forever and can evolve. A story is hard ...
How to Develop a Successful Hotel Concept
Patrick Landman | November 15, 2017
By Patrick Landman A hotel concept is much more than the design and physical layout of your hotel. It also encompasses the service you offer as a hotel management company, ambiance, attention to detail, the type of experience for guests, and the quality of your products. A hotel concept is what you want your hotel to be known and remembered for. Why do you need a hotel concept? Not only do you need one, in the modern hotel landscape you must carry out concept development that sets your property apart as unique and remarkable. Hoteliers face challenges today that hotels from twenty or even ten years ago didn't have to worry about. Compet...
