Hotel Franchise Lawyer: 5 Things to Negotiate in Your Next Franchise Agreement

Bob Braun  | April 29, 2021

By Jim Butler, Bob Braun After a year of economic upheaval in the hospitality industry, hotels are making big changes as they look ahead to recovery. Oftentimes these changes involve a complete rebrand, and this leads to questions about what is negotiable in a franchise agreement. In the article below, Bob Braun, senior member of JMBM’s Global Hospitality Group® and Co-Chair of the Firm’s Cybersecurity & Privacy Group, talks about 5 important franchise terms that can usually be negotiated. To say that the past year has been a shock to the hospitality industry is a gross understatement. While many believe that a recovery is in s...