hotel franchising
Hotel Franchising Gives Operators Support and Confidence in Tough Times, Finds HVS Study
HVS | October 21, 2022
21 October 2022, London: The pandemic has prompted many hoteliers, both independent and chain operators, to recognise the value of brand affiliation prompting a growing interest in hotel franchising across Europe, says a new report from global hotel consultancy HVS. “The past few years has opened the eyes of many operators to the benefits of having strong support and communication in tough times, as well as the importance of maintaining consumer confidence. Large brands have been major instigators in negotiating with industry associations and local governments to provide support to their franchisees and this has persuaded many independ...
Choice Hotels Advances Franchising Opportunities for Women Entrepreneurs With Newly Enhanced ‘HERtels by Choice’ Program
Choice Hotels International | May 5, 2022
ROCKVILLE, Md., May 4, 2022 -- Underscoring its commitment to increasing diversity across the hospitality industry and among its owner base, Choice Hotels International, Inc. (NYSE: CHH) is expanding its emerging markets development program with the launch of HERtels by Choice. For nearly 20 years, Choice's emerging markets development program has been dedicated to extending the opportunity of hotel ownership to underrepresented populations, including women entrepreneurs. This newly enhanced program will provide dedicated training, education, mentorship, and financial assistance to advance and empower women entrepreneurs and ensure they thri...
Hotel Franchising in Europe 2019 – The Push Continues for New Ways to Expand
Stephen Collins | July 18, 2019
Hotel Franchising in Europe is an update of our previous report published in 2014. The report aims to assist owners in increasing their understanding and awareness of the franchise business model and current market trends. The fees outlined in this report apply solely to hotels operating in Europe. By Stephen Collins, Sophie Perret Introduction The slew of acquisitions and mergers in the hotel industry over the past few years has rapidly changed the landscape. The ‘big’ brands are larger than ever and must continue to drive growth, lest they fall behind their peers. Their coverage, loyalty programmes and distribution channels are ac...