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Tambourine Shares The Official Gift Guide for Hotel Marketers

Tambourine | December 20, 2017

Forget the silly gadgets and fancy chocolates! Listen up hotel owners and asset managers, we know what hotel marketers really want for the holidays… Here's our annual list of the things that hotel marketers tell us they crave the most: 1. They Want to Be Rewarded for Driving Measurable Revenue Hotel owners expect their marketing team to contribute to the hotel's revenue targets in ways that can be tangibly measured. And hotel marketers are responding! By tracking their marketing cost-per-booking (MCPB) and return on ad spend, they are showcasing the marketing team's direct ROI… this new breed of "revenue marketer" is movin...

10 Gifts Hotel Marketers Want For The Holidays

Tambourine | December 21, 2016

'Tis the season to create your holiday wish list. However, a hotel marketer's wish list is unlike any other. Instead of asking for a new car or the latest tech toy, what you secretly hope Santa brings are all the assets you need to hit budget in 2017. So… deck the halls with these top wishes from every hotel marketer's holiday wish list: 1. Presidential Policies That Maintain Current Demand and Today's Steady Economy After two years of presidential election anxiety and uncertainty, hotel marketers are crossing their fingers that President Elect Trump and his policies will work in the hotel industry's favor. Despite the controvers...

For Valentine’s Day Tambourine Shares Survey Results of Hotel Marketers Revealing What They Love (And Hate) About Their Jobs

Tambourine | February 10, 2016

Ninety percent of the hotel marketers who took our short survey shared that they loved their job and rate their satisfaction with a score of 7 out of 10 or higher. Even on our worst days, we can all wholeheartedly admit: We've got it good. We work in the most pleasant, most exciting, and most alluring industry around. We get to travel. We get to meet people from all around the world. We get to work in historic inns, cosmopolitan skyscrapers, sprawling island resorts. Best of all – we get to help people make memories. Whether with their family, their spouse, their friends or with business colleagues. But, there are always two sides...

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