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How Can Technology Improve the Guest Experience Before Arrival?
Guestfolio | March 3, 2016
Using technology to own the digital conversation has become the most important aspect of most hoteliers' jobs. It leads to increased direct engagement with the guest, an influx of guest conversion from unknown OTA bookings to real known guests, and ultimately an increase in future direct bookings. From the moment that guest makes a booking it's your time, as hoteliers, to shine! And in this latest blog, we'll look at how easy that is to do right up until they check-in. Google identified that one of the top five most travel-related search terms was 'what to do in [destination location]'. Travellers want to plan, they want book in advance...