Ways Hotels Can Leverage Influencer Marketing for Brand Growth

Debbie Miller | October 9, 2024

In today’s competitive hospitality landscape, hotels increasingly turn to influencer marketing as a strategic tool to boost brand visibility and drive bookings. Why? Partnering with influencers allows hotels to tap into their engaged audiences, leverage authentic storytelling, and create compelling content that resonates with potential guests. Here are a few ideas for how hotels can effectively collaborate with influencers to strengthen their online presence and attract more guests. Understanding the Power of Influencer Marketing     To start, let’s define “influencer marketing.” Simply put, influencer marketing...