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“Hotel Tech : Innovators + Influencers” Podcast Launches

Hotel Tech: Innovators + Influencers | May 4, 2022

No Vacancy’s Glenn Haussman and Michael Frenkel’s Travel Conversations New Podcast Features Peer-to-Peer Conversations with the Leaders Shaping the Industry’s Reinvention and Disruption NEW YORK, May 4, 2022 – Two hospitality industry thought leaders are teaming up to tell the stories of the visionaries who are funding, disrupting, and reinventing the future of hotel technology. Hosted by Glenn Haussman and Michael Frenkel, “Hotel Tech: Innovators + Influencers” is a 12-part limited podcast series sharing stories of how inspiration and innovation created a new class of hospitality tech leaders; and how they are shaping the futu...

Founders Close Softscribe Inc. After 20 Years

Softscribe Inc. | June 17, 2020

Board of Directors of Award Winning Tech PR Company Planned Closure Independent of Pandemic BENTONVILLE, AR – June 17, 2020 - Softscribe Inc., a 20-year-old tech PR and marketing company with a vertical market focus, announced it is ending its run. Both founders confirmed the current pandemic was not the main reason for the decision, the timing is coincidental. “Our Board of Directors began discussing closure during our annual meeting in 2019,” said Michael Squires, Softscribe Inc. president and co-founder. “Closure was timed to support our clients through 2020 HITEC, which is traditionally in June. Bentonville, Arkansas, where ...

Softscribe Inc. Lists Top Trends From Industry Leaders at Hotel Data Conference 2019

Softscribe Inc. | August 27, 2019

Frictionless Mobile Experience, Instagrammable Moments, Personalized Experience Top of Mind. BENTONVILLE, AR – August 27, 2019 – Softscribe Inc., an award winning hotel tech PR firm, attended the 11th annual Hotel Data Conference (HDC) this month in Nashville, TN with industry leaders and technology providers. STR hosted 734 attendees, with 91 on the waitlist, at the new JW Marriott® Nashville for a 3-day deep dive into data, industry & property performance, and trends for the global hospitality industry. Softscribe Inc. CEO Julie Keyser Squires attended on behalf of the company’s PR clients. Top Ideas and Quotes from Hote...

Softscribe Inc. Names 5 Steps on Instagram to Pack Your Sales Funnel for HITEC 2019

Softscribe Inc. | June 11, 2019

Choose Quality Posts Over Quantity. See B2B Instagram Examples at @softscribeinc BENTONVILLE, AR – June 11, 2019 – Softscribe Inc., the leading hotel tech PR agency for the hospitality industry, outlined 5 ways technology vendors can use Instagram to drive qualified leads at #HITEC2019. HITEC, the world’s largest hotel tech conference, is in Minneapolis, MN, June 17 to 20, 2019. Softscribe Inc. provides B2B PR for the hotel tech market and related industries. It creates public relations content, search and social media to help technology companies achieve their business goals and increase sales.  “Experts suggest two future ...

ALICE Celebrated As the #1 Best Place to Work in Hotel Tech 2019

ALICE | January 22, 2019

ALICE is excited to share we have been named 2019's #1 Best Place to Work in Hotel Tech by Hotel Tech Report. HTR surveys thousands of hotel tech employees around the world about what it's like inside the operations of the industry's greatest technology companies, and topping this list is truly an honor and a testament to our commitment to our people. With a #3 ranking in 2018, ALICE is thrilled to have jumped to the top spot in 2019. In the past year, ALICE has grown rapidly, recently surpassing the 100-employee threshold, and expecting to hit 150 global team members by the end of 2019. Throughout this growth, we've been able to create...

Ways To Improve Business Travelers’ Guest Experience

October 19, 2018

by Emilia Jaakkola The hospitality industry is constantly exposed to new demands from business travelers, particularly as tech-savvy Millennials have grown up into that customer segment. New technologies - like artificial intelligence and IoT - are revolutionizing hotel guest experience permanently. This brings us to a question many hoteliers are pondering: how have business travelers needs changed and how to update the hotel for them to maximize guest experience? To help you do this, we've compiled some of the most relevant needs and ways to satisfy them: 1. Streamline the check-in process. Upon arrival business travelers value a fast...

The Next 12 Months in Hotel Tech

Terence Ronson | September 11, 2017

By Terence Ronson It's that time of the year again when I gaze deeply into my virtual crystal ball and speculate what the technology trends for the next 12 months in the hotel industry will be - so here goes. Firstly, I believe there will be a tectonic shift at the heart of the industry – Property Management Systems (PMS). For far too long, many have been fixated on the importance of this tool, beholden to less than a handful of players (whom some people allege operate monopolistic practices), locking both corporate and individuals into platforms they do not enjoy using, but are paying highly inflated fees for. Advances in tec...

Hoperator Launches Messaging Guest Relations Manager

Hoperator | July 27, 2017

Hoperator combines live chat and guest messaging for independently owned travel and hospitality businesses. Hoperator's co-founders Michael Foltz and Chris Douglas noticed that OTA's (online travel agencies) dominate paid and organic search, and many independent businesses lack the financial resources and technical knowledge to market themselves competitively. Hoperator gives these businesses an edge by helping them utilize their key differentiator; their own customer service. Besides simplifying the booking process by bringing it directly into chat, Hoperator connects guests with staff throughout their stay, creating a virtual, on-dema...

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