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hotel website marketing

Update COVID-19 Hotel Attributes on 3rd Party Websites

Sonya Taylor | September 24, 2020

Every webinar, training, and travel-related article has heavily leaned on the notion that making travelers feel safe while staying in your hotel or visiting your city is how we will get our occupancy back up. By this point, you surely have a pop up or landing page dedicated to new protocols around COVID-19. If not, start there, then come back and read the rest of this article. Is your hotel utilizing all of the opportunities on local listings, OTAs and brands have done to help us get the word out? We have a feeling you may have missed a few and we are here to help you navigate those opportunities. Google My Business, TripAdvisor and OT...

The Raphael Hotel Earns 20% Increase in Website Conversion

Brewer Digital Marketing | July 13, 2017

Brewer Digital Marketing, a leading provider of innovative hotel software tools that serve more than 10,000 hotels worldwide, announced the launch of The Raphael Hotel's new website. This historic Kansas City boutique hotel is part of the Autograph Collection by Marriott International, and managed by Lighthouse Property Management. While the hotel's website was already performing relatively well, the ever-changing search landscape brought with it many new and untapped revenue opportunities. Lighthouse Property Management partnered with Brewer Digital Marketing to design and build a new website—focused on personalized guest experie...

Travel Tripper Helps Hotels Earn New Guests in a Trusted, Natural Way with Flip.to

Flip.to | December 30, 2013

Orlando, FL — January 2, 2014 — Flip.to and Travel Tripper announced the beginning of a strategic partnership that includes a seamless integration between the Flip.to brand advocate platform and the RezTrip Central Reservation System (CRS). "We were early proponents of Flip.to - our customers were among the first to sign on. Based on the outstanding results those hotels had, we wanted to pursue a deeper partnership for the benefit of all of our customers." Gautam Lulla, Chief Operating Officer for Travel Tripper, commented. "We have always recognized the value of a compelling booking experience, as well as the value of a guest beyon...

Flip.to to be Honored by HSMAI with a Silver Award in 57th Annual Adrian Awards Competition

Flip.to | December 10, 2013

New York — December 11, 2013 — Flip.to, the brand advocate platform that helps hotels turn their guests into advocates will be recognized by Hospitality Sales & Marketing Association International (HSMAI) with a Silver Adrian Award for Social Media Marketing excellence for its winning entry in the 57th annual Adrian Awards, the largest and most prestigious travel marketing competition globally. This year's contest attracted more than 1,200 entries from around the world, with entries judged by top executives from all sectors of the industry. On Feb. 24, 2014, HSMAI will pay tribute to Flip.to during the annual HSMAI Adrian Awards...

Hawaii Seaside Resorts Broadens their Social Reach by Over 20,000 in First Month with Flip.to

Flip.to | December 2, 2013

Orlando, FL — December 4, 2013 — Flip.to, the brand advocate platform for hotels, is helping Seaside Hotels Hawaii boost brand awareness and earn new guests with the help of their most trusted, untapped marketing source - their guests. Since going live with Flip.to in October, guests of the three Seaside Hotels have spread the word about their stay to over 21,000 of their closest friends, relatives and colleagues. Flip.to has turned 22% of Seaside Hotel's guests into trusted advocates. Each advocate shared a branded message with a unique link about the resort with their social networks, including Facebook, Twitter and LinkedIn. Each...

Flip.to Lands Hospitality Maverick to Lead European Sales

Flip.to | October 30, 2013

Orlando — October 31, 2013 — Flip.to, the brand advocate platform that helps hotels turn their guests into advocates, recently hired well-known hospitality sales executive, Alfredo Moreno de la Santa, to lead their European sales efforts. Moreno de la Santa has extensive knowledge of the European market. In his prior role, he helped establish EZ Yield as one of the premier channel management platforms in Europe. He led the sales efforts in Southern Europe and was instrumental in expanding their customer base. "The first time I saw Flip.to I was amazed at its simplicity. It uses the natural inclination of a hotels' customers to be so...

Flip.to Ramps Up in Europe – Exhibiting at World Travel Market in London; New Hire in Madrid

Flip.to | October 21, 2013

New York — October 23, 2013 — Flip.to, the brand advocate platform for the global hospitality industry, will be one of the exhibitors at the 2013 World Travel Market Conference at the ExCel, London November 4-7, 2013. The newest member of the Flip.to team based out of Madrid, Alfredo Moreno de la Santa, Senior Director of Sales, will also be at WTM. Reed Travel Exhibitions Exhibition Director World Travel Market Simon Press said: "We are delighted to welcome Flip.toto WTM 2013 and are sure their attendance will prove to be a wise decision. WTM is showing consistent and strong growth in the business deals generated there and with thi...

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