hotel website seo
The Painful Truth About Hotel SEO (Part 2)
Tambourine | April 11, 2016
By tambo This is the second and final installment in our two-part series on the massive upheaval in hotel SEO best practices. See Part 1 here: Problem 3: SEO Has Become Even More Technical and Code Heavy Than Ever Before! The days of hiring a website vendor and an SEO vendor to work separately are over because there's no accountability. The best SEO practices in 2016 are less focused on pumping out high volume, keyword stuffed content distributed to link wheels or article distribution services for backlinks and more focused on collaborating with the development and analytics teams to monitor the website user experience and SPEED! Large ...
The Painful Truth About Hotel Website SEO
Tambourine | April 7, 2016
By tambo You are a director of sales and marketing overseeing all day-to-day activities for your property, maybe several properties, from meeting/group sales to Trip Advisor reviews and website promos. It all falls on you. Then one day, your GM calls and says, "I just did a Google search for 'Miami Hotels' and we don't come up anywhere. What are we paying that hotel website company for?" You immediately go online to do more searches and panic ensues. You start to think, what ARE you paying them for? Aren't they supposed to be handling all of that Google stuff? Why isn't your hotel on the first results page for all of those non-branded k...