hsmai foundation
HSMAI Century Campaign Update: One Year into Building a Bridge to Our Brightest Future
HSMAI Foundation | September 26, 2024
McLean, VA (Sept. 26, 2024) – The Hospitality Sales and Marketing Association International (HSMAI) Foundation proudly marks the one-year anniversary of its Century Campaign, a five-year fundraising initiative set to culminate in the organization’s 100th anniversary on September 22, 2027. As we mark the 97th anniversary of the founding of the association in 1927, the Century Campaign seeks to generate awareness around HSMAI’s legacy and future, showcasing the organization's enduring contributions to the hospitality industry. Funds from the campaign will go to key initiatives that align with HSMAI’s mission to drive industry innova...
HSMAI Foundation Announces 2024 Mike Dimond Student Career Success Grant Recipients and Global Collegiate Case Competition Winners
HSMAI | June 25, 2024
McLean, VA (June 25, 2024) – The Hospitality Sales & Marketing Association International Foundation is proud to announce this year’s Mike Dimond Student Career Success Grant recipients, Daniel Ruppenicker, Grace Rucker, Bailey Jacque, and Tre Wilke, and the Global Collegiate Commercial Strategy Case Competition winner, Brigham Young University, Hawaii, with honors also to Republic Polytechnic and University of Macau. “We’re honored to recognize both the recipients of this year’s Mike Dimond Student Career Success Grant and the Global Collegiate Commercial Strategy Case Competition winner,” said Lori Kiel, CHDM, HSMAI Found...
HSMAI Foundation Releases Special Report on The Transformational Power of ‘Commercial’
the HSMAI Foundation | May 24, 2024
McLean, VA (May 24, 2024) – The Hospitality Sales & Marketing Association International (HSMAI) Foundation has released a special report, “From Solos to Symphony. The Transformational Power of ‘Commercial’,” which outlines the findings of the HSMAI Foundation’s study on how industry professionals conceptualize the role and scope of commercial strategy within the hotel industry. The report is authored by Breffni M. Noone, Associate Professor at The Pennsylvania State University, and Chris Boyd, Revenue Management Specialist at Hilton. As ‘Commercial’ and ‘Commercial Strategy’ are relatively new additions to the ho...
Transforming Talent Sourcing in the Hotel Industry: The Rise of the Gig Economy and Fractional Staffing Models
the HSMAI Foundation | March 18, 2024
In the recently released HSMAI Foundation Special Report: The State of Hotel Sales, Marketing, and Revenue Optimization Talent 2023-2024, the second trend investigates how the gig economy and fractional staffing models are changing talent sourcing. Employers in the hospitality industry must adopt a marketing mindset to effectively attract and source the best talent. As businesses strive to fill critical roles in the post-pandemic world, it has become increasingly evident that traditional hiring approaches are insufficient to meet the growing demand for skilled professionals. The persistent shortage of skilled labor, especially in the hospit...
HSMAI Foundation Announces 2024 Executive Committee and Board of Directors, Led by Chair Lori Kiel
the HSMAI Foundation | February 12, 2024
McLean, VA (Feb. 12, 2024) – The Hospitality Sales and Marketing Association International (HSMAI) Foundation is proud to announce the members of its 2024 Board of Directors and Executive Committee, led by new chair, Lori Kiel, who begins a two year term. Composed of senior travel and hospitality executives, HSMAI Foundation leaders have a passion for helping solve the sales, marketing, and revenue talent challenges being faced by many hotel and hospitality companies. “I’m honored to have the opportunity to lead a group of such extraordinary hospitality professionals,” said Lori Kiel on entering her first year as chair. “I’m thr...
HSMAI Foundation and Women in Travel THRIVE Release Research on the Power of Mentorship
the HSMAI Foundation | January 31, 2024
McLean, VA (January 31, 2024) – The Hospitality Sales & Marketing Association International (HSMAI) Foundation, in partnership with Women in Travel THRIVE, is proud to announce the release of a pivotal research paper titled "The Power of Mentorship." Authored by Dr. Emily Ma, Professor of Hospitality at the University of Surrey, and Dr. Laurie Wu, Associate Professor at Temple University, this paper is a cornerstone in HSMAI’s ongoing efforts to address the gender imbalance in leadership roles within the hospitality industry. As part of HSMAI’s commitment to developing talent, this research provides valuable insights into the r...
HSMAI Foundation and Women in Travel THRIVE Release Research on the Power of Mentorship
the HSMAI Foundation | January 10, 2024
McLean, VA (Jan 10, 2024) – The Hospitality Sales & Marketing Association International (HSMAI) Foundation, in partnership with Women in Travel THRIVE, is proud to announce the release of a pivotal research paper titled "The Power of Mentorship." Authored by Dr. Emily Ma, Professor of Hospitality at the University of Surrey, and Dr. Laurie Wu, Associate Professor at Temple University, and spearheaded by Noreen Henry – board member of both the HSMAI Foundation and Women in Travel Thrive – this paper is a cornerstone in HSMAI’s ongoing efforts to address the gender imbalance in leadership roles within the hospitality industry. As ...
HSMAI Announces Intercollegiate Global Conference and Collegiate Case Competition
HSMAI Foundation | December 18, 2023
McLean, VA (Dec. 18, 2023) – The Hospitality Sales & Marketing Association International (HSMAI) Foundation announces the 2024 Intercollegiate Global Conference: A World of Opportunity which will take place February 5-9, 2024. The virtual event is a unique opportunity for hospitality students and faculty to gain valuable insights and connect with top industry professionals. Undergraduate and graduate students who share passion for hospitality marketing are also encouraged to submit entries for the HSMAI Foundation Global Collegiate Case Competition. Conference attendees will hear from guest speakers from leading industry brands ...