hvs market update
The HVS Quarterly Taiwan Update
Christy Tung | April 19, 2018
By Christy Tung and Daniel J Voellm The positive impact from Taiwan's tourism source market diversification supported its increase in visitor arrivals, which witnessed a 10.1% YoY rise to 3.1 million in 2017 quarter four. To compensate for the loss of mainland Chinese tour groups, Taiwan strategically improved its relationships with other Asian countries, particularly in Southeast Asian countries. Notably, South Korea passed the 1 million visitor arrivals mark in the fourth quarter. Amid the shift of source markets, hotel players in Taiwan experienced the rebalancing towards more value-based demand. Overall Visitor Arrivals From the tim...