BTC Wins Prestigious National Hyatt PR & Marketing Award for the Third Consecutive Year

BTC | August 24, 2016

WAYNE, Pa. – (August 24, 2016) ­– BTC, an innovative hospitality public relations & marketing firm, has been presented with Hyatt's National Marketing Award for the third consecutive year. The honor was for Hyatt Regency Chesapeake Bay Resort, Spa & Marina's National S'mores Day campaign, which delivered record publicity and social media exposure for the Eastern Shore resort. Hyatt Regency Chesapeake Bay wanted to honor the resort's twilight tradition of families relaxing and roasting s'mores by the grand outdoor fireplace. BTC, in close partnership with the Eastern Shore resort, conceptualized a special event pa...