Iberostar Beachfront Resorts Unveils New Hotel Branding Approach

Iberostar Group | July 10, 2024

Iberostar Waves, Iberostar Selection and JOIA by Iberostar are the three new brand segments all with Iberostar's dedication to quality, service and its strong social and environmental commitment. Enables customers to select the hotels, experiences, and services that best suit their beachfront holiday aspirations. Palma de Mallorca, July 10, 2024: Iberostar Beachfront Resorts today announces an important evolution of its brand identity and hotel portfolio segmentation. This development reinforces the company’s commitment to creating happy and memorable holiday experiences for its customers. The updated approach is embedded with f...