impact study
U.S. Travel Unveils Tool to Measure Tourism’s Impact on State Economies
U.S. Travel | March 8, 2018
Increases or decreases in visitors can have a significant impact on public services WASHINGTON (March 8, 2018)—Amid calls by some state lawmakers to cut state and destination marketing budgets, the U.S. Travel Association today released the Travel Economic Impact Calculator (TEIC), a tool designed to show the direct impact of an increase or decrease in traveler spending on a state's economy—and how travel-generated tax revenues directly supports public sector jobs—like firefighters, police officers and public school teachers. Travel promotion plays an integral role in driving tourism to destinations. Increased inv...
Hospitality Industry Impact Studies
Heidi S. Nielsen | November 16, 2017
By Heidi S. Nielsen With the pace of new supply growth accelerating, owners of existing hotels are increasingly concerned as to how their properties will fare in a more competitive market. As brands continually add new product types to fill a niche, hotel operators are becoming more aware of the potential threats from within their brand family. From Vīb and GLō, which are part of the Best Western family, to Tru by Hilton and Marriott's Moxy brand, hotel companies are introducing new product and revamping their brands' design prototypes, such as the Formula Blue initiative for the Holiday Inn Express, which reflects a new contemporary ...
What are Impact Studies and Why are they Necessary in Today’s Hotel Climate?
Meri Keller | March 16, 2016
By Meri Keller With nearly 4,100 hotel projects totaling nearly 500,000 rooms under contract in the U.S., and 17.1% increase in rooms under construction year-over-year according to the most recent STR Pipeline Report, the impact of new hotel supply is a major concern for existing hotel owners. The major hotel brand families seek to capitalize on this expanding supply by extending the geographic reach of their existing brands and developing new brands targeting ever-narrower market niches. Some savvy developers seek to multiply brand equity through the development of dual-branded hotels that allow a single hotel project to affiliate with...
