Indiana’s Image – A Problem PR Can’t Solve

Anne Sweeney | May 21, 2015

By Anne Sweeney In the wake of a bitter backlash to Indiana's controversial Religious Freedom Law, the state's Department of Economic Development has engaged a public relations firm, Porter Novelli, to repair its tattered image. The legislation generated furious condemnation from business leaders, politicians and the public, amid fears the law could allow businesses to refuse service to individuals based on the proprietor's religious beliefs. The law was seen as directed at the LGBT community, but many saw its potential to allow discrimination on the basis of gender and race. There followed cancelations of construction projects, busines...