industry projections
Travel Memory Deficit: Research Reveals What Brits Miss Most About Travel and How They Plan to Make Up for Lost Time
Hilton | November 10, 2020
Research conducted by Hilton shows that travel creates some of our most unforgettable, favourite memories, and right now people are feeling that loss more than ever. The survey revealed what Brits miss most about travelling, with the chance to create new memories topping the list of the most longed for experiences. Almost two thirds (64%) claim this is the part of travel they yearn for the most, with Generation Z feeling the most cheated of the chance to create new travel memories in 2020 (73%). With COVID-19 making international trips more challenging, almost three quarters (71%) of Brits said the pandemic had made them more appreciative ...
From Lockdown Staycation to Sustainable Tourism: Accelerating Change
July 27, 2020
During the current public health crisis, we have grown perhaps a little too familiar with our own four walls. COVID-19 and the widespread lockdown has forced upon us a period of reflection, removing the possibility of travel altogether in the interim. What with closed borders, cancelled flights and several ports having suspended their operations, we are increasingly looking for ways to get that holiday feeling from the comfort (or discomfort, as the case may be) of our homes. When we consider the prospect of resuming travel, some of us may be all the more eager thanks to pent-up demand, while others may be tentative about braving the big w...
STR, AirDNA Analysis of Short-Term Rentals and Hotels in 27 Global Markets
STR | July 22, 2020
HENDERSONVILLE, Tennessee and DENVER, Colorado—Short-term rentals have maintained higher performance levels than hotels during the time of the COVID-19 pandemic, according to the preliminary findings of a joint global analysis by STR and AirDNA. The full analysis will be made available via each company’s website and through press release distribution during the coming weeks. Additional preliminary findings will be shared this Thursday, 23 July, via a Cloudbeds webinar featuring Scott Shatford (AirDNA founder and CEO) and Robin Rossmann (STR’s managing director). For the purpose of the analysis, STR and AirDNA looked specifically a...
Survey: Travel Resuming, But Only 44% of Americans Planning Trips in 2020
AHLA | June 30, 2020
WASHINGTON (June 30, 2020) A survey conducted by Morning Consult commissioned by the American Hotel & Lodging Association (AHLA) found that only 44 percent of Americans are planning overnight vacation or leisure travel in 2020, with high interest in road trips, family events, and long weekends over the summer months. Encouragingly, 68 percent of these expectant travelers say they are likely to stay in a hotel in 2020. Among Americans planning to travel in 2020, 59 percent expect to take their first overnight trip by the end of the summer. Summer road trips will take center stage, with 72 percent planning an overnight vacation via...
STR: U.S. Hotel Results for Week Ending 20 June
STR | June 24, 2020
HENDERSONVILLE, Tennessee—U.S. hotel performance data for the week ending 20 June showed another small rise from previous weeks and less severe year-over-year declines, according to STR. 14-20 June 2020 (percentage change from comparable week in 2019): Occupancy: 43.9% (-41.8%) Average daily rate (ADR): US$92.20 (-31.7%) Revenue per available room (RevPAR): US$40.48 (-60.3%) “Occupancy was up another couple percentage points from last week, marking the 10th consecutive week of such an increase,” said Jan Freitag, STR’s senior VP of lodging insights. “Demand continues to be pushed upward by drive-to spots and the des...
New Study: Travel Spending in U.S. to Plunge 45% This Year
The U.S. Travel Association | June 17, 2020
WASHINGTON (June 17, 2020)—Total travel spending in the U.S. is predicted to drop 45% by the end of this year, spurring renewed calls for federal measures to support the industry that was one of the top U.S. employers and exporters prior to the pandemic. According to a forecast prepared for the U.S. Travel Association by Tourism Economics, domestic travel spending is forecast to drop 40% (from $972 billion in 2019 to $583 billion in 2020) while international inbound spending is expected to freefall a whopping 75% ($155 billion to $39 billion). Total domestic trips taken by U.S. residents are expected to fall 30% from last year to 1....
Cloudbeds’ Global Sentiment Survey of Independent Hoteliers Reveals That Caution Remains but 64% Expect Doors to Be Open by August
Cloudbeds | June 16, 2020
(San Diego) June 16, 2020 - Cloudbeds, a leading provider of cloud-based software solutions for more than 20,000 hotels, hostels, and vacation rentals across the globe, released the results of a sentiment survey with responses from more than 1,000 independent owners and operators across 65 countries. The goal of the survey is to equip Cloudbeds’ customer base with key market level indicators that will be integral to decisions they make as part of their recovery plans moving forward. The survey incorporated everything from the timing of restriction liftings to demand channels. The majority, 64%, said they expected to be open by late Au...
The Future of IoT Is at the Edge
Ian Millar | June 12, 2020
By Ian Millar One of the most prevalent trends in almost every industry is the internet of things or otherwise known as IoT. What a few years ago seemed futuristic; it is now becoming a reality. The Internet of Things (IoT) refers to the inclusion of connectivity in everyday devices that do not usually count with those capabilities; it allows us to turn appliances “smart” by enabling them to receive, send data and communicate with each other. This will significantly increase the quantity of data available to us as well as levels of automation. It will also enhance the control and monitoring we can exert on such devices. IoT will ultima...