Unlocking the Value of AI and Generative AI in Travel

Rathi Murthy | July 24, 2023

From grocery shopping to streaming music, AI has enriched many aspects of our lives, much like what the internet did in its early days, and travel is no different. At Expedia Group™️, we’ve been building with AI for years to simplify the travel experience for our travelers and B2B partners. But simplifying in the complex world of travel, where there are over 1.26 quadrillion variations on any given hotel search and tech debt everywhere you look, doesn’t happen overnight. It requires three critical elements to be successful — a solid tech platform, high-quality data, and an AI-first culture. We have all three. Like many compani...