Luxury Hotel Digital Marketing: Checklist to Turning the Luxury Hotel Experience into Online Bookings

the Authors and HeBS Digital | May 10, 2016

By: Jennifer Alberts Global luxury travel remains the fastest-growing of all the tourism and travel sectors, with luxury hotel chains experiencing significant worldwide growth in 2015 (Travel Market Report, World Travel Monitor). The luxury hotel market is expected to reach $195.27 billion by 2021 as upscale hotels emerge as a key hospitality focus in Asia-Pacific, Middle East, and other regions. Additionally, leisure travel is anticipated to be the category of largest growth for affluent and luxury consumers (Transparency Market Research). Though the economy travel landscape continues to change, luxury hotels are as prosperous and popu...