jessica powell
The Guestbook Releases New White Paper, “Understanding Boutique Aficionados,” Analyzing Experiential Traveler Preferences and Booking Beha
The Guestbook | December 10, 2019
Cash back rewards innovator The Guestbook examines experiential travel market, helping boutique hoteliers harness actionable insights to drive direct bookings LOS ANGELES — December 10, 2019 — The Guestbook, the world's largest rewards program for independent and boutique hotels, today announces the release of a new white paper, entitled “Understanding Boutique Aficionados.” This informative new white paper breaks down the specific booking and travel behaviors shared by two distinct segments of experiential travelers and reveals insights collected by The Guestbook through a national research study, which surveyed 1,031 Americans ov...