Key Indicators for Hospitality Sales Professionals

HSMAI | April 6, 2020

By Kaitlin Dunn, Writer, Hospitality Sales and Marketing Association International (HSMAI) HSMAI hosts regular Executive Roundtable programs for senior hospitality professionals to meet and discuss relevant issues. Typically, these are face-to-face events, but due to the coronavirus, HSMAI hosted a Chief Sales Officer Virtual Roundtable on March 26 that focused on the impact that COVID-19 is having on hotel sales. Here are three key indicators that CSO participants said are helping to guide their actions during the pandemic: 1. FLEXIBILITY AND THE OPTION TO CANCEL: All of the participants agreed that it is important to be flexible wi...