What Existing Hotel Sales & Marketing Materials Are Lacking to Attract Luxury Weddings & Events

Lauren Grech | December 16, 2019

If a hotel wants to be considered a top event space, then at a minimum, they should have five pieces of criteria showcased on their website and within their sales materials. By Lauren Grech I first began writing an article that was supposed to be titled "The Top New U.S. Hotels For Your Destination Wedding." I thought it would be easy to find newly opened United States hotels to recommend for luxury weddings. My plan was to take five key points from the “LLG Standard,” an event evaluation that I developed over the past several years, and have applied to numerous hotels through onsite visits. This Standard resulted in me building and...