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leisure markets

Spain Hotels Positioned for Strong Summer Season

STR | July 5, 2023

Sunshine, culture, and convenience result in consistently strong hotel performance during summer in Spain. This key European destination attracts a wide mix of visitors from across the globe, many of whom opt for a lengthy resort getaway whilst others enjoy shorter city breaks. Within this analysis, we combine STR’s historical and forward-looking data to understand just how demand behaves in different markets depending upon the type of traveller being targeting. Relaxation, sun and island living are in high demand Leisure demand in the Northern Hemisphere is naturally at its peak throughout the summer months of July and Augu...

Labor Day Strength Pushes NYC Into Top 25 RevPAR Lead, Leisure Markets Dominated Everywhere Else

STR | September 23, 2022

For this edition of STR’s U.S. “bubble” chart update, we returned the focus to revenue per available room (RevPAR), a core indicator of the general financial health of hotel markets. For the four weeks ending 10 September, there was an expected seasonal softening from the mid-summer travel peak. In fact, only six of the 165 STR-defined U.S. markets saw month-over-month RevPAR increases for the period, which included the Labor Day holiday. That holiday typically produces major decreases in industry demand—especially weekday business travel—as well as marks an informal end to summer travel. Among the U.S. Top 25 Markets, ...

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