5 Social Media Strategies for Successful Hotel Marketing

Pipeline Social Media | April 2, 2018

By Leslie Wilkins, Pipeline Social Media A social media presence is essential in the field of hospitality, as we now face a world run largely by digital content. How, then, can you successfully integrate social media with your hotel's marketing campaign? Is it worth the effort? Below are a few practices that will bring you more visibility and ultimately give your hotel competitive superiority. 1. Verify Your Facebook Page Do you see a grey check mark beside the name of your hotel on your Facebook business page? If you don't, you might have a duplicate page in the world of Facebook with unanswered reviews. Let me explain — when a g...