Why Travel & Hospitality Brands Can’t Ignore the Power of LinkedIn Pulse for B2B Marketing

Alan E. Young | September 18, 2017

By Alan Young As a hotel or travel brand, if you're not focusing your attention on LinkedIn Pulse, you're missing out on a potentially huge opportunity and audience. In April 2017, LinkedIn reached an impressive milestone, as it confirmed over 500 million people use its professional social network. Yet the platform often doesn't enjoy the same level of affection nor respect as other, seemingly more trendy networks such as Facebook, Twitter and Instagram. Today's consumers and executives, regardless of industry, are looking for transparency, not self-serving promotion. LinkedIn Pulse offers an incredible vehicle to meet this demand by pu...