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lisa bonanno

The Hunter Group Salesperson: Endangered Species or Already Extinct?

Kristi White, VP, Product Management | November 4, 2019

By Kristi White Recently, I was attempting to source a new vendor for an installation. I did an exhaustive Google search and found three potential companies (they shall remain nameless to protect the guilty). I reached out to them via their websites inquiry form and waited for a response. Fortunately, all three companies responded promptly (within 2 hours). However, that is where the positive vibes ended. Four frustrating hours (and over 40 emails) later, I had scheduled appointments with all three companies but only AFTER I insisted on the call from each. Is This What Sales Has Become? This agita led me to drop by a colleague’s offi...

Increase Your Profitability by Shifting to a Proactive Group Sales Strategy

Knowland | October 15, 2019

By Lisa Bonanno ARLINGTON, Va., Oct. 15, 2019 -- Knowland, a hospitality industry leader in meetings market data and analytics for hotels, convention and visitor bureaus (CVBs), convention centers and other meeting venues, encourages property management companies to change their group source of business to proactive and to budget for that change in 2020. With the looming uncertainty of the economy, many property management companies are not confident their properties’ “inbound RFP strategy” will work going forward. As they sit down to develop their 2020 budgets, they must consider many things including their cost of acquisition fo...

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