Lisa Borromeo Checchio Appointed Vice President, Brand Marketing for Wyndham Hotel Group

Wyndham Hotel Group | September 1, 2015

PARSIPPANY, N.J. (September 1, 2015) – Reinforcing its strong commitment and focus on building enhanced brands, Wyndham Hotel Group today announced the appointment of Lisa Borromeo Checchio as vice president, brand marketing. Checchio joins the world's largest hotel company from JetBlue Airways where she helped lead JetBlue's marketing and advertising including the launch of its award-winning "Air on the Side of Humanity" campaign and the airline's premium product, Mint. "Across all of our brands we are seeing tremendous growth, and it's paramount that our franchisees, hotel owners, and guests understand and experience each brand's un...