live chat
Hotel Live Chat Instant Gratification Wins Every Time
Lodging Interactive | June 20, 2018
PARSIPPANY, NJ – June 20, 2018 - There's a lot of debate about the best way to handle the huge influx of guest messages happening through private message and live chat platforms. Should we be using more automation? More resources in house? More outsourcing? There are a number of different services and solutions out there-- not all of which are created equal-- but there's one thing that everyone agrees on: Answering customer messages quickly and thoroughly is essential. And by fast, we mean lightning fast. Chief of Marketing of Booking.com Pepijn Rijvers put it perfectly when he recently stated that a slow response or no response t...
Lodging Interactive Launches Next Generation ADA Conforming Websites for Hotels
Lodging Interactive | May 30, 2018
PARISPPAY, NJ May 30, 2018 - Lodging Interactive, an award winning digital marketing and social media engagement agency exclusively serving the hospitality industry, today announced its next generation, ADA conforming websites for hotels. Lodging Interactive's "next-gen" websites include a unique mix of technology and management services designed to drive maximum direct bookings for hotels while staying in compliance with ADA guidelines as they continue to evolve. "Our next-gen hotel websites leverage the latest website design and development technologies combined with our full-service website management model," stated DJ Vallauri, Lodg...
Messaging Apps as Ubiquitous as Booking Engines for Hotel Websites
Lodging Interactive | May 16, 2018
By DJ Vallauri, Technology has made us more dependent on its abilities to plan better vacations and business trips. In recent times hotel websites have come a long way from simply being online static e-brochures to becoming more experiential. Online hotel website experiences sell rooms and create loyal guests. Yet, for the majority of hotel websites, the experience remains mediocre and "ok" at best. Think about it, when you visit a hotel website you are basically on your own without any human connections or the ability to engage and ask questions that you are sure to have when you consider booking a hotel online. Why is that? It's 2018 ...
Lodging Interactive Launches Industry First Real-Time Reputation Management
Lodging Interactive | May 1, 2018
PARSIPPANY, NJ – May 1, 2018 Lodging Interactive, an award winning digital marketing and social media engagement agency exclusively serving the hospitality industry, today announced the launch CoMMingle Live Real-Time Reputation Management for hotels and resorts. CoMMingle LiveSM provides the highest level of reputation management by writing and posting guest review responses on all major OTA's, social media platforms and for major hotel brands. The service also ensures franchised properties remain in compliance with brand guidelines while maximizing brand quality scores. "There is no question the guest review landscape continues ...
Why Customer Service Is the New Marketing and How Live Chat Makes It Possible
Lodging Interactive | March 12, 2018
At any given moment, there's a half dozen marketing buzzwords floating around in the advertising industry. We hear about growth hacking and gamification and wearables, all of which are (or have been) popular strategies designed to help businesses build their brand and market themselves. That's all well and great, but sometimes the most effective forms of marketing are also the most straightforward. This is true when you embrace customer service as an essential component of your hotel's marketing strategy Why Is Customer Service Important for Marketing? Customer service and marketing have traditionally been two very separate departments,...
Why Human Hotel Live Chat is Better Than Chabots
Lodging Interactive | January 25, 2018
PARSIPPANY, NJ - January 25, 2018 If you were to call a hotel, which would you rather get: an automated system that spent fifteen minutes and eight side menus to get through without resolving your problem, or an actual person who can help you immediately? You'd choose the person, every time. Everyone would. Live chat is no different. Live chat with real, actual people will be superior than conversations with chatbots on the other side every single time. It may cost a little bit more to pay someone to handle the live chat, but it's a cost that will provide a return on investment multiple times over. Here's how… Chatbots Are Stuck ...
What is the ROI of Human Powered Website Live Chat?
Lodging Interactive | October 16, 2017
Lodging Interactive, an award winning digital marketing and social media engagement agency exclusively serving the hospitality industry, today offered some insightful looks into the return on investment of live chat for hotels. "I am often asked by hoteliers what is the return on investment, or ROI, when implementing a live chat service on their website," stated DJ Vallauri, Lodging Interactive's Founder and President. "Like any new product or service that is leading the way to something new and better for an industry, there is always a hesitation at first, as business operators attempt to justify the return on investment of this shiny,...
Hoperator Launches Messaging Guest Relations Manager
Hoperator | July 27, 2017
Hoperator combines live chat and guest messaging for independently owned travel and hospitality businesses. Hoperator's co-founders Michael Foltz and Chris Douglas noticed that OTA's (online travel agencies) dominate paid and organic search, and many independent businesses lack the financial resources and technical knowledge to market themselves competitively. Hoperator gives these businesses an edge by helping them utilize their key differentiator; their own customer service. Besides simplifying the booking process by bringing it directly into chat, Hoperator connects guests with staff throughout their stay, creating a virtual, on-dema...