maxx by steigenberger
Deutsche Hospitality Partners With Brendal Hotel Group to Expand MAXX by Steigenberger Brand
Deutsche Hospitality | August 23, 2019
Market position of the MAXX by Steigenberger brand will be expanded in conjunction with the Brendal Hotel Group Frankfurt am Main, August 23, 2019 -- Everything is pointing to further growth. Deutsche Hospitality is planning to expand the portfolio of its up-and-coming MAXX by Steigenberger brand by up to twelve hotels before the end of 2022. This will be achieved by entering into a cooperation agreement with the family-owned Brendal Hotel Group. MAXX by Steigenberger is a fresh and charismatic concept which places the focus on the essential. It combines the renowned Steigenberger level of quality with a sense of urban comfort. “We ar...
Deutsche Hospitality Launches New Upscale Brand, MAXX by Steigenberger
MAXX by Steigenberger | March 6, 2018
Frankfurt am Main, 6 March 2018 Deutsche Hospitality is presenting a new hotel brand. MAXX by Steigenberger will be joining Steigenberger Hotels and Resorts, Jaz in the City and IntercityHotel in its portfolio in future. The group launched its new Deutsche Hospitality umbrella brand just under 18 months ago with the intention of instigating further hotel brands. This latest addition represents a robust continuation of the course of growth the company has embarked upon and targets a part of the market that was previously vacant. MAXX by Steigenberger will occupy the upscale segment and thus fill an existing space between the brands Steig...
